Like dating apps, Insta’s algorithm is fickle. But as you can see, there are three huge conclusions:
- Reels are going to be the quickest way for you to grow and monetise your account.
- Creating unique and original content will put you in Insta’s good books.
- Micro-influencers and nano-influencers have the upper hand.
Judging by that, you need to adapt your content strategy to think about what your audience want to see and how you can maximise your reach simply. Reels take the cake as simple but highly optimal media for engagement and reach.
