If you’re using your page to get leads and business (like coaching clients) then your goal is to provide a solution to their problems.
Formula: [problem] + [solution]
- Struggling to gain muscle? Slide into the DMs for some tips.
- Comment [emoji] for your FREE fat-loss guide.
- Reply to this story if you want easy and fun meal inspo (under £10).
- Question box or poll: what’s your biggest challenge in the gym?
Quick Summary
Get creative with your CTAs but use simple language. Experiment with your stories and posts to find what resonates with your fans. Be smart about ad content – no one likes to be sold to. Think about what your target audience needs and why it will help them. Always add a CTA on every single post as you never know which one will generate the most views or interaction. Better safe than sorry!
